A new Destination Management Plan 2023-2026 is a combined response by the Council and its private/public sector partners to address short-term and long-term issues across the destination.
It is based on extensive research and focuses on 4 strategic priorities:
• Driving Quality
• Breaking free of Seasonality
• Encouraging Sustainability
• Working Partnerships
Decision type: Key
Decision status: Recommendations Approved
Notice of proposed decision first published: 07/07/2023
Decision due: 19 Oct 2023 by Cabinet
Lead member: Cabinet Member - Investment, Regeneration, Events & Tourism
Lead director: Director of Place
Contact: Steve Hopkins (Tourism & Marketing Manager), Tourism and Marketing Manager.